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DTSTART:20130715T093000
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DESCRIPTION:Clinton Hall, Room 107\n\nDo What? Build an entire offline, online, and mobile marketing campaign in-house that includes initiatives designed to lead consumers from one marketing message to another by integrating engagement strategies? Inhouse? Learn from a few members of the Meritrust marketing team, Vice President of Marketing Jamie Taulbee and Lead Creative Designer Brice Tabor, as they share their experiences and tips for developing a successful campaign in-house. Commercial included.
SUMMARY:Business Week Presentation: "What Do You Want"-Creating an Engaging Marketing Campaign
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