The next Business Booster Series event is "Everything You Need to Know about Local SEO," from 12:30-3:30 p.m. Friday, Oct. 30, in Devlin Hall. The cost is $5 for WSU students. Marketing is a continuously changing environment. Matthew Rupp will help you understand how Google impacts businesses through an online presence. Learn how to take control of your website traffic and improve your rankings. Call 978-3000 or go to http://www.wichita.edu/businessbooster to sign up.