wichita.edu
…processing and eye tracking, behavioral pricing
Sheehan, Daniel, David M. Hardesty, Alexander H. Ziegler, and Haipeng (Allan) Chen (2019), “Consumer Reactions to Price Discounts across Online Shopping Experiences,” Journal of Retailing and Consumer Services, 51 (November), 129-38.
Available upon request.
Academic: AMA-Sheth Foundation Doctoral…
https://www.wichita.edu/profiles/academics/business/office_of_the_dean/department-of-marketing-and-economics/Ziegler-Alexander.php