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… (revenues) are revenues from the sales of goods or services
that are incidental to the conduct of instruction, research or public service. Examples include film rentals,
sales of scientific and literary publications, testing services, university presses, dairy products, machine
shop products, data processing services, cosmetology services, and sales of…
https://www.wichita.edu/services/planning_and_analysis/documents/WSU_Peers_Comparison_Finance_Glossary.pdf