Majors
…student, you’ll learn the basics of marketing research, consumer behavior and marketing programs. You’ll also choose from more advanced courses in marketing, management, entrepreneurship and communication.
The program also offers a data-driven marketing and intelligence emphasis, digital marketing emphasis, a real-estate emphasis and a minor in personal…
https://www.wichita.edu/academics/majors/index.php?program=business_administration_marketing_bba_19