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Degree Map

W. Frank Barton School of Business

BBA in Marketing (2023 - 2024)

1st year
Fall Semester Fall Hours Spring Semester Spring Hours
ENGL 101 College English I 3 ENGL 102 College English II 3
MATH 111 College Algebra 3 Gen Ed Fine Arts Intro 3
COMM 111 Public Speaking 3 Gen Ed Humanities Intro 3
BADM 100 World of Business 3 ECON 231 Intro to Business Stats 3
BADM 162 Business Software - MS Excel 1 ECON 232 Statistical Software App 1
First Year Seminar or Open Elective 1 3 Open elective 2 3
Fall Total Hours 16 Spring Total Hours 16

Total hours for 1st year: 32

2nd year
Fall Semester Fall Hours Spring Semester Spring Hours
ACCT 210 Financial Accounting 3 ACCT 220 Managerial Accounting 3
ECON 201 Prin of Macroeconomics 3 ECON 202 Prin of Microeconomics 3
ENTR 310 Entrepreneurial Exp. 3 MKT 403 Marketing Research 3
Gen Ed Hum/FA/Math N. Sci (300+) 3 3 MKT 405 Consumer Behavior 3
MKT 300 Marketing 3 Open elective 2 3
Fall Total Hours 15 Spring Total Hours 15

Total hours for 2nd year: 30

3rd year
Fall Semester Fall Hours Spring Semester Spring Hours
FIN 340 Financial Management 3 DS 350 Operation Management 3
MGMT 360 Princ of Management 3 MKT major elective 4 3
MATH 144 Business Calculus 3 IB 333 International Business 3
MKT major elective 4 3 Open elective 2 3
Open elective 2 3 Open elective 2 3
Fall Total Hours 15 Spring Total Hours 15

Total hours for 3rd year: 30

4th year
Fall Semester Fall Hours Spring Semester Spring Hours
MKT major elective 4 3 MKT major elective 4 3
MIS 395 Mgmt Info Systems 3 MGMT 681 Strategic Management 3
BLAW 431 Legal Enviro of Business 3 MKT 609 Strategic Mkt Mgmt 3
Open elective 2 3 Open major elective 4
Open elective 2 3
Fall Total Hours 15 Spring Total Hours 13

Total hours for 4th year: 28

Hours needed to complete the degree: 120

  1. All incoming freshman are required to take one First-Year Seminar as part of their General Education program. Students who are exempt from First-Year Seminar requirements may take an additional open elective.
  2. Open electives are any course, in any subject that are at least numbered 100 or above.
  3. To complete WSU general education requirements students are required to have completed 9 credits of 300+ level general education courses. Courses that satisfy 6 of those 9 credits are included in Barton School of Business curriculum. Students are encouraged to select a 300+ level general education course in the humanities, fine arts, or math and natural sciences divisions to satisfy general education requirements.
  4. MKT major electives are as follows: MKT 404, MKT 407, MKT 601, MKT 607, MKT 608, MKT 710, MKT 750, MKT 690I, MKT 690, and a maximum of 3 CR of the following ECON 704, ENTR 453, ID 300, ID 517

Systemwide General Education (SGE) Key

  • 010 English
  • 020 Communications
  • 030 Math/Statistics
  • 040 Natural and Physical Science
  • 050 Social and Behavioral Science
  • 060 Arts and Humanities
  • 070 Institutionally Designated