Majors
…the basics of marketing research, consumer behavior and marketing programs. You’ll also choose from more advanced courses in marketing, management, entrepreneurship and communication.
The program also offers a data-driven marketing and intelligence emphasis, digital marketing emphasis, a real-estate emphasis and a minor in personal selling.
Careers
A…
https://www.wichita.edu/academics/majors/index.php?program=business_administration_marketing_bba_19