AACRAO maintains a long history as a leader in enrollment services. Included below is a list of select publications which highlight AACRAO's expertise.
Building Student-Centric Processes – A Guide to Business Process Analysis and Reengineering
http://consulting.aacrao.org/publications_events/publications/building-student-centric-processes/
Changing Demographics: Why Nontraditional Students Should Matter to Enrollment Managers
and What They Can Do to Attract Them
http://consulting.aacrao.org/publications_events/publications/changing-demographics-why-nontraditional-students-should-matter-to-enrollment-managers-and-what-they-can-do-to-attract-them/
Ensuring a Successful Enrollment-Related Technology Implementation
http://consulting.aacrao.org/publications_events/publications/enrollment-related-technology-implementation/
Managing Evolving Technology Needs
http://consulting.aacrao.org/publications_events/publications/managing-evolving-technology-needs/
SEM and Institutional Success: Integrating Enrollment, Finance and Student
http://www4.aacrao.org/publications/catalog.php?item=0122#.U_yhnPlnAYI
Strategic Enrollment Management: Transforming Higher Education
http://www4.aacrao.org/publications/catalog.php?item=0134#.U_yhevlnAYI
A full listing of AACRAO publications can be found at
http://www4.aacrao.org/publications/catalog.php?category=1#.Vgm1cflVhBc