

CEO of Shoeline Entertainment
WSU SMGT Alumni
(B.A. 2011)
WSU Sport Management Alumni Highlight:
Luke Schuellein
What is your current position and give a brief overview?
Small business owner of Shoeline Entertainment. Shoeline Entertainment is a ticket brokerage company. The company buys and resells sports and entertainment tickets.
Was this career path on your radar since you graduated? If not, speak on how you came across this position.
This specific career path was not on my radar. I always wanted to work in professional sports, but never really knew about the secondary market of the sports and entertainment world. Through connections, I was introduced to a business called Viwa in 2016. They were a company that worked in the sports and entertainment industry. Read More

Jocelyn Monroe
Vice President of Marketing
Kansas City Current, NWSL

Students attending
SMART Lab Speaker Series
with Jocelyn Monroe, VP/Marketing
for KC Current.
WSU Smart Lab Speaker Series welcomes
Jocelyn Monroe of the KC Current
On September 29th, the Smart Lab Speaker Series welcomed Jocelyn Monroe, Vice President of Marketing at KC Current, who shared thoughtful insights on marketing and branding, as well as powerful advice for students' career preparation. Monroe is making significant contributions to the KC Current professional women’s soccer team and breaking barriers in all of women’s sports. She is currently serving as VP of marketing for KC Current, covering retail, brand, content, creative, and field marketing.
Since taking on her new role, KC Current has opened CPKC Stadium, the first women’s professional sports stadium in the world. As part of the stadium, Monroe coordinated the opening of the first brick-and-mortar store in the National Women’s Soccer League (NWSL). The goal behind the branding initiatives is to create a holistic experience for fans while also initiating community efforts by providing new job opportunities and experiences for Kansas City residents.
Students were also provided the opportunity to meet with Martha De Leon, Manager of Experiential Field Marketing at KC Current, as well as other KC Current staff members. We thank all of them for their inspiring and informative message!


