Marketing - Real Estate Major

Bachelor of Business Administration degree

Department of Marketing
Department of Finance, Real Estate, and Decision Sciences (F.R.E.D.S)

A major in marketing with an emphasis in real estate prepares students for careers in real estate marketing, particularly commercial and residential real estate brokerage, and property management.

Foundation Skills
ENGL 101 – College English I
ENGL 102 – College English II
COMM 111 – Public Speaking
MATH 111 or 112 – College Algebra or Pre-Calculus
General Education Requirements
Fine Arts – 3 credits
Natural Science (BIOL, CHEM or GEOL) – 3 cr.
PHIL 105 – Critical Reasoning (Humanities) – 3 cr.
PHIL 306 – Business Ethics (Humanities) – 3 cr.
Issues & Perspective or Further Study Course – 3 cr.
Business College Requirements
BADM 101 – Becoming a Business Student I – 1 cr.
BADM 102 – Becoming a Business Student II – 1 cr.
PSY 111 – General Psychology
   Or, SOC 111 – Intro to Sociology – 3 cr. (choose one)
PHIL 105 – Critical Reasoning – 3 cr.
PHIL 306 – Business Ethics – 3 cr.
Advanced Standing Requirements
MATH 144 or 242 – Business Calculus
ECON 231 – Business Statistics
ECON 232 – Statistical Software Applications (1 credit)
ECON 201 – Macroeconomics
ECON 202 – Microeconomics
BADM 161 – Business Software: Word
BADM 162 – Business Software: Excel
BADM 163 – Business Software: Access & PowerPoint
ACCT 210 – Financial Accounting
ACCT 220 – Managerial Accounting
 
NOTE: All courses are 3 credits unless noted otherwise
Business Core Requirements
MKT 300 – Marketing
ENTR 310 – The Entrepreneurial Experience
IB 333 – International Business
FIN 340 – Financial Management I
DS 350 – Introduction to Production & Operations Management
MGMT 360 – Principles of Management
MIS 395 – Management Information Systems
BLAW 431 – Legal Environment of Business
MGMT 681 – Strategic Management
Marketing with an Emphasis in Real Estate Major Requirements
MKT 403 - Marketing Research
MKT 405 - Consumer Behavior
MKT 609 - Marketing Programs
RE 310 - Principles of Real Estate
 
Select one of the following:
MKT 607 - Promotion Management, or
MKT 608 - Selling and Sales Force Management
 
Electives:
Select 9 credit hours of upper-division (300 or above) real estate courses.
Specific Requirements for Marketing Majors with an Emphasis in Real Estate
  • No more than 3 credit hours of RE 481 may be used to satisfy the elective component of this degree.
  • Majors in marketing or marketing emphasis in real estate must complete MKT 300 with a C+ or better to continue in the major.
  • All majors must have at least 12 unduplicated credit hours.

Marketing-Real Estate Degree Completion Plan PDF