PDF
…at Journal of Consumer Research.
WORKING PAPERS
Available upon request.
CONFERENCE PRESENTATIONS
Ziegler, Alexander H., Thomas E. DeCarlo, Michael J. Barone, and Adam W. Craig (2018),
“The Power of Persuasion (Knowledge): How Power and Persuasion Knowledge Affect
Suspicion,” presented at CLIK Conference, Louisville, KY.
Ziegler, Alexander H. (2018),…
https://www.wichita.edu/academics/business/marketing/_documents/Alexander.pdf