Brand standards provide us with a single logo that unifies our various colleges, departments and organizations. Like its predecessors, the logo incorporates wheat as a symbol representing our place and our history. Harking back to our earliest days when students shocked wheat as a means of financial support, the wheat symbol continues to represent the hard work and commitment to quality that WSU is known for as Kansas’ only metropolitan research university.

WSU's logo and signatures are trademark protected. By using any of the logos, you are agreeing to follow WSU's Visual Identity Standards and the university's policy governing rules of use. The WSU horizontal signature is the preferred form. The WSU vertical signature is an alternative to be used only in special circumstances. Consult the WSU Visual Identity Standards for further clarification. Download the WSU Visual Identity Standards

Special naming unit signatures or "lock-ups" are available for download for all campus divisions, departments, colleges and organizations.


For more information or questions about usage, please contact Strategic Communications at 316-978-3045.