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… Fit Theory to Supply Chain Development
At the Barton School, faculty members are
constantly looking at how past academic research
can be applied to new business situations. Barton School Marketing Professor Cindy Claycomb,
Neff Family Faculty Fellow in Business, along with
co-authors Karthik Lyer, of the University of Northern Iowa and Richard Germain, of…
https://www.wichita.edu/academics/business/research-connection/_documents/RC-Aug2010.pdf